Public relations services
Media Relations
We will plan and fine-tune your PR strategy so they are speaking and writing about you more in the media. We specialise in liaisons with editors, finding suitable topics, writing press releases, and preparing events for the media. We will get you journalists’ attention and space in the media.
Comunication plan
Our strategic plan will include recommendations for which topics to focus on and how to use them for your benefit. Our communication is based on knowledge of the media scene; we focus on hot issues, brand value, and the needs of the client. Your presentation will be consistent, self-confident, and visible.
Media monitoring
In the media monitoring service we give you a clearer idea about the media power of your brand and the topics and emotions most associated with it. We monitor printed dailies and magazines, as well as online outlets. Our outputs will help you adjust your PR strategy and react swiftly in the case of crisis communication.
Press conferences
As part of media events we will improve your relations with journalists and simplify the media exposure of key issues. For press conferences we provide everything from invitations through to production, catering and press kits. With our events you get media attention and friends in journalism.
Social media
We use social media as a key tool to boost your sales and promote your brand. We specialise in creating campaigns, devising strategies, and the long-term administration of social media. We will build and expand the community of your customers, employees, and partners.
Influencer marketing
We will boost the effect of your PR and marketing campaign through influencer marketing. We specialise in searching out, establishing relationships, and managing cooperation with influencers and opinion leaders. We guarantee smooth cooperation and demonstrable results.
Case studies
Surveys in the PR campaign
Our public relations campaign for Kofola used an unusual survey focused on romantic nicknames between partners. It earned us 19 mentions in lifestyle and business media over a two-month period.
Celebrity PR and branding
Thanks to the campaign “Změňte si svůj obývák během minuty” (Transform your living room in just one minute) interest among Czechs during home office and Covid restrictions in home accessories and by extension the Astoreo...
References
“Lesensky.cz has won us over especially with its strategic approach, its team of experts, and its knowledge of our relatively specific business sector.“
Alena Pudilová, E.ON ENERGIE
“In just a few days we came up with a campaign whose media reach was a very pleasant surprise. We appreciate the fast communication and the ability to respond immediately to changing circumstances.”
Jiří Peroutka, dm drogerie markt
“Our cooperation with Lesensky.cz has been very positive. I like the proactive attitude of the entire team – they always show up whenever needed.”
Dagmar Juřičková, IKEA ČR
"The Kofola brand and its various activities require partners well-versed in their field. For our “Love has 1000 names” campaign (but not only it), we found such a partner in the Lesensky.cz agency."
Marcela Vraná, Kofola ČeskoSlovensko
“Our partnership is perfect. Everyone’s enthusiasm and professional (but still very human) approach, on both sides, guarantees the huge potential for long-term cooperation.”
Nela Maťašaje, Direct pojišťovna
Price list of public relations services
We work for a variety of prominent clients, providing them with comprehensive PR services. We only hand over the results of our work which have genuine effect and value. The price of our services is therefore transparently disclosed as part of our basic offer.
One-time PR service. It includes the preparation of the topic and the distribution of materials to the media. The service includes media monitoring.
Evaluation of media image. Professional recommendation regarding the topics, tools, and language that will help you boost your brand. You will receive a comprehensive manual and report on how, what, and when to disclose to the media.
Regular monthly PR service vis-a-vis the media. It includes the planning and preparation of topics, distribution of materials, and fostering relations with journalists. The service also includes a media monitoring.
A one-off campaign with a particular goal. We make use of the strategic tools of PR 360® and the power of our partner creative agency PR Gang. You will receive a campaign concept, realisation, and a final report.
Long-term strategic cooperation. We provide synergy between PR and marketing performance. With one budget, you will be able to reach customers, partners, or the media with 360-degree coverage.
Contact
Get in touch
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Use the force of the PR 360® concept. We will choose the most appropriate tools, and together with you create an effective and functional PR and marketing strategy.
